30secondsites

The Blog

Straight answers about local business websites

What a website costs, how Google and chat bots like ChatGPT read one, and what actually gets a local business found. Plain words, no jargon.

7 min read

How to Ask Customers for Google Reviews: Script, Timing, QR Code

The exact words to use, when to ask, the link and QR code Google gives you, and the one rule that keeps your reviews real. No tricks, no buying.

7 min read

The Pages Every Local Business Website Needs (and What Each Does)

A homepage, a page per service, a contact page, an about page, reviews as text, and the page most local sites are missing. Each page has one job. Here it is.

6 min read

Why "Near Me" Searches Skip Your Website (and What Fixes It)

"Near me" means near the searcher, not near you. Why a search from the next neighborhood never finds your site, and how area pages give it a place to land.

7 min read

Website Hosting Explained: What It Is and What It Should Cost

Hosting is the computer your pages live on. What a local business should pay for it, where it hides on the bill, and the renewal traps that take sites dark.

7 min read

Put Your Google Reviews on Your Website as Text, Not Screenshots

Reviews as words on the page get read by customers, Google, and chat bots. Screenshots and widgets mostly do not. What each one does, and how to check yours.

7 min read

What Actually Makes a Local Business Website Rank on Google

Google says local ranking comes down to relevance, distance, and prominence. The boring parts of a website that feed all three, and how to check yours.

6 min read

Local SEO Myths That Waste Local Business Owners' Money

Guaranteed page one, keyword stuffing, 500 directory listings: the local SEO pitches to hang up on, and the boring work that actually helps.

5 min read

Why Your Website and Google Listing Must Say the Same Thing

Mismatched hours send customers to locked doors, and conflicting facts make Google and chat bots less sure about you. How the drift starts and the fix.

7 min read

Domain Names Explained: What You Own and What You Rent

What a domain name actually is, what it should cost, and why it has to be registered in your name no matter who builds the site.

6 min read

What Happened to Google's Free Business Websites?

Google shut them down in March 2024. What was turned off, how to tell if yours was one, what a dead link costs, and what to put there instead.

6 min read

Service Pages vs a One-Page Website: What Actually Gets Found

A one-pager mentions everything at once, so it ranks for nothing. Here is why a page per service gets found, and when one page is genuinely enough.

5 min read

Do You Need a Website If You Have a Google Business Profile?

Your Google listing gets you found. Here is what a website does that the listing cannot, what changed in March 2024, and how the two work together.

5 min read

How ChatGPT Picks the Local Businesses It Recommends

When someone asks ChatGPT for the best plumber in town, it answers from what it can read. Here is what these systems read, and how to be readable.

6 min read

How Much Does a Small Business Website Cost in 2026?

Real numbers for the three ways local businesses get a website. What an agency charges, what DIY really costs you, and what done-for-you looks like.